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Wearing Wonderful Wool
The Timeless Appeal of Wool Few natural fibres have stood the test of time like wool. From centuries-old tailoring traditions to cutting-edge performance sportswear, wool continues to prove why it’s one of the most remarkable materials on earth. Today, it’s no longer confined to winter coats or heavy jumpers—fine merino wool is used in lightweight…
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Bio-Based & Recycled Textiles: The Future of Sustainable Fashion
Why Bio-Based and Recycled Textiles Matter The fashion industry is at a turning point. With growing pressure to reduce environmental impact, bio-based and recycled textiles are emerging as the future of garment making. From luxury fashion houses to everyday wear, designers are rethinking materials to meet consumer demand for sustainability, innovation, and performance. What Are…
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Tech Couture: Copper as the New Armor
Copper’s Ancient Legacy, Today’s Innovation Copper’s antimicrobial powers are not new—they’ve been recognized since antiquity. From ancient civilizations using copper vessels for water purification to modern public health applications, copper has long been trusted to kill microbes. Scientific studies show that copper—and its alloys—can destroy pathogens such as influenza A and adenovirus by over 99.999%…